A collection of articles to help you market smarter with Map Your City’s destination marketing tools.
Travel planning has undergone a significant transformation with the advent of digital technology. However, many of destination marketing websites are failing to keep pace with user expectations, particularly in areas such as user experience (UX), interactive maps, and itinerary customization.
The 5 biggest impacts of AI on destination marketing and tourism. Explore the benefits and drawbacks of AI tech in travel.
The secret to how Map Your City helps marketers like you unlock the full potential of your destination through community engagement.
How do you actually tell a great story that people are willing to listen to, engage with and remember? How do you tell a story that sticks?
At Map Your City, we’re thinking about how we can help you as the COVID-19 situation evolves. While we don’t have all the answers, we’ll use this page to share some resources we’ve collected, to help you through the days ahead. We’re all in this together.
Maps are valuable marketing channels that can benefit any type of business. Whether you want to grow foot traffic to your locations (through a giveaway or special event, perhaps) or sell more (by highlighting special offers or showcasing your newest experiences), map landing pages are a great way to nurture new customers, educate people about your city, destination or products, and drive conversions.
Push notifications are extremely powerful channels for brands to reach customers. But the way push is being used — matters. We have found at least 21 ways you can increase effectiveness in every push.
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